Beautiful Nails & Body Salon / Our launch client
Our first client.
Still creating
together.
Nearly 20 years of trust. A brand that keeps moving forward.
Beautiful Nails & Body Salon was there at the beginning of IMStudios. Almost two decades later, we are still working together — shaping how the salon looks, communicates and welcomes its clients.
This is the latest chapter: a refined identity, a considered website and a consistent visual language carried through the salon’s printed and digital materials.
Explore the salon website ↗
The partnership
A long relationship.
A fresh perspective.
Good design grows with the business.
Working together for almost 20 years brings a depth of understanding that a single brief cannot. We know the salon, its personality and the importance of presenting every part of the business with care.
The latest rebrand brings that understanding into a calm, elegant system. From the smallest card to the website, the aim is a recognisable experience that feels like Beautiful Nails & Body Salon.
01 / The identity
Beautiful by name.
Considered by design.
A distinctive B monogram, graceful lettering and a deep teal palette give the salon a confident, cohesive identity.
The logo system works across different formats, from a compact circular mark to a full wordmark. It gives the brand room to adapt while keeping the same unmistakable character.
02 / Across the salon
Every detail.
The same feeling.
The identity becomes tangible through the things clients see, hold and take away. Stationery, packaging, signage and uniform concepts all draw on the same palette and visual language.
These presentations show how the brand carries across the salon experience, with each application designed as part of a whole.
03 / Website & communication
The salon experience.
Before the visit.
A digital home that belongs to the brand.
The website carries the salon’s styling into an online setting, bringing its treatments and identity together in one place. Typography, imagery and colour make the connection between the screen and the salon.
Our wider work spans marketing, digital boards and printed brochures — helping the business communicate with a consistent voice wherever clients encounter it.
Visit Beautiful Nails & Body Salon ↗
Print that belongs to the family
A recognisable cover.
A consistent story.
The brochure presentation carries the same monogram and deep teal styling into print. The latest treatment and price guide continues that work with a fresh editorial layout and a digital edition to explore below.
04 / The 2026–27 treatment & price guide
A beautiful book.
Ready to explore.
44 pages of treatments, thoughtfully presented.
The new guide balances treatment information, photography and prices through a clear hierarchy, generous spacing and a soft, natural palette.
Alongside the printed piece, we brought the brochure onto the salon’s website as an interactive book. Here you can turn through the same guide, zoom into the details or open the PDF.
Nearly 20 years, and counting
There from the start.
Here for what’s next.
Our launch client. An ongoing creative partnership.
This collection is the latest expression of a relationship built over almost two decades. The identity evolves, the materials change and the work continues — with the same care for the business behind it.
Your next chapter
A brand to build?
A story to refresh?
Let’s talk.
From a new identity to the website and printed materials that bring it to life, we help businesses look and feel like themselves.
Start a conversation ↗